Gobilab Deploys WriteThat.name to Update its Employees’ Address Books
and the Customer Data in its CRM System
Paris, October 9th 2012 – Kwaga, the editor of the WriteThat.name online service that automatically keeps the Gmail/GoogleApps address book up-to-date, today announces the deployment of WriteThat.name at Gobilab.
Founded in June 2010, Gobilab manufactures eco-friendly water bottles that are reusable and customizable, designed for the office, for commuting… and for daily life.
The aim of Gobilab is to offer a simple and attractive alternative for staying hydrated without producing waste.
With WriteThat.name and its Highrise CRM connector, the start-up co-workers benefit from the automatic update of both their address books and the contact details in the CRM (landline, mobile, address, company, job title…). The service designed by Kwaga makes it possible to improve the productivity of Gobilab employees through significant time savings and a higher peace of mind when it comes to managing their contacts.
“Updating contact details is a time-consuming and tedious task. It really is with great pleasure that we let the WriteThat.name service do it for us. It is a fantastic, invisible tool that does us a huge favor by allowing us to focus on our core activity” explains Xavier Moisant, co-founder of Gobilab. “When you know the value of the data sheets in the CRM for our business, having them updated automatically is a huge benefit for us, especially in terms of time and quality!”
“We are proud to know that WriteThat.name and its connectors are used and trusted by start-ups such as Gobilab. The warm welcome proves that our service is useful and efficient and that the hard work we have put into it since launching Kwaga has been fruitful… and we are very proud of this!” says Philippe Laval, CEO of Kwaga.
Gobilab was founded in June 2010 by Florence Baitinger, Xavier Moisant and Samuel Degrémont and is based in Paris at PRINE (the Paris Région Innovation Nord Express business incubator). After 10 years working in conventional economics, we have decided to use our experience and networks to promote innovative alternatives to products and services that have a significant environmental impact or that do not have enough added value on the societal level. Gobi is our first challenge, it is a participatory experience that keeps growing with the ideas and the energy of all those who support the project.
To learn more about Gobilab, visit www.gobilab.com