Sensationalist proclamations of email’s demise have circulated for years, and yet, we continue to use email all the same. You’ve likely brushed by headlines such as: “Email is Dying” “Email is Dead” “Rest In Peace, Email – Long Live The King” Those hot takes cite contributing factors such as information overload, inefficient communication, poor organization, outdated […]

Let’s face it: email is not dead. Despite the media hype, it’s very much alive. They say it’s the age of Instagram, SnapChat and Facebook now. I couldn’t agree more – they are definitely effective for approaching consumers. However, when it comes to business communication, email marketing is here to stay. Chances are your day […]